Content Creation + Optimisation

seo-driven content

that pops + ranks

Whether you have an established blog or are starting from scratch, we'll help your content shine (bright like a diamond) and reach Google-bestie status.

  • Uplevel your content from dated and dull into a flex for attracting and engaging your audience

  • Build trust, credibility and (oh, hello) SEO rankings with strong content that ticks all the Google boxes.

  • Customised to your industry and target audience using SEO best practices (spoiler alert: no keyword stuffing).

  • Save time: Focus on your core business and let *Mee* handle the complexities of creating optimised content while you say #seeya to overwhelm.

    • Established blogs: owners of blogs with a heck load of content but minimal traffic, or engagement.

    • New Bloggers: entrepreneurs and businesses looking to start a blog and need expert guidance to hold your hand and ensuring it ranks well from the get-go.

    • Content-rich websites: sites with numerous pages of content that need optimisation to improve visibility and performance.

    1. Content Audit + Strategy

    We start our process with a thorough audit of your existing content to evaluate its current performance. We analyse metrics including traffic, engagement and SEO rankings to identify areas that need improvement. Then we custom-create a comprehensive content strategy for your business goals and audience that includes the rollout process, topic suggestions and keyword targets to ensure consistent and effective content creation.

     

    1. Content Creation + SEO Optimisation

    We create high-quality, SEO-optimised content that aligns with your brand voice and business objectives. Whether it's blog posts, articles or web pages, each piece is crafted to engage your audience, meet them where they're at, and to get an invite to the Google ranking party.

     

    1. For existing content

    We perform detailed optimisation to enhance readability, relevance and SEO performance. This includes updating keywords, improving meta tags, enhancing internal linking, and copy tweaks to ensure it gets a high 5 from Google.

  • To provide the most accurate and comprehensive audit we will need access to:

    • Google Analytics: to analyse your traffic patterns and user behaviour

    • Google Search Console: to identify any crawl errors, security issues and indexing problems.

    • Optional Extra Website CMS: to execute the content optimisation strategy including titles, headings and on-page content.

  • Content Creation + Optimisation services are flexibly priced and tailored to the specific needs and scope of each project. Projects could include one off content creation tasks, ongoing content optimisation, or bundled with other SEO services.

    Book a consult call today to discuss your business needs and I will send you a tailored strategy and quote.

steps to success:

  1. Contact me for a free consultation call, we talk all things #goals

  2. I'll come back to you with a strategy outline, plus all the nitty gritty including investment amount.

  3. If you are happy to proceed, I’ll send an invoice for payment before works commence (depending on the type of project we can discuss flexible payment options).

  4. You give me admin access to Google Analytics and Google Search Console (I can help you with this).

  5. I get to work (play) and depending on your current content situation, I start the audit + analysis of your current content, getting data for keyword targeting and then creating a roadmap to get your content sparkling, or to just get it into the world (optimised, naturally).

  6. We schedule a 30-min catch up chat to make sure you are happy with the direction we are going, and then I’ll implement, whether it’s optimisation, creation or both.

  7. Delivery timeframe: typically 2 weeks depending on website size and scope.

what’s next?

  1. I keep an eye on your content via Google Analytics and send a follow-up analysis 60 days post-implementation.

  2. If you're done with content DIY, we can keep growing your business together through an ongoing SEO and website management package or as-needed basis with me as your Digital Marketing Worker Mee.

Start your journey to SEO Success today.

faq’s

  • That's a great question! Content is any material published on your website or online platforms that communicates your message to your audience. This includes blog posts, articles, website copy, product descriptions, infographics, videos, and even social media posts. Content is anything that provides value to your audience, educates them, or guides them toward making a purchase.

  • Regularly updated blogs provide fresh content that search engines love. By targeting relevant keywords, optimising for search intent, and earning backlinks, a blog can significantly improve your website's search engine ranking, making it easier for your customers to find you (and want to buy from you).

  • The timeline for SEO results can vary based on factors like website age, competition, and the level of optimization. SEO is a long-term investment, and while some changes might show immediate improvements, most strategies take 3-6 months to start showing significant results. Patience and consistency are key to achieving and maintaining high rankings.

  • People buy from brands they trust. A well-crafted blog helps builds trust and positions your brand as an authority in your industry. By addressing customer pain points, offering valuable information, and guiding readers through their buying journey, blogs can nurture leads and convert them into customers, and more importantly, advocates.

  • Consistent content updates signal to search engines that your site is active and relevant, which can boost your SEO rankings. Regular content also keeps your audience engaged and returning to your site, increasing the likelihood of conversions.

  • While evergreen content is valuable, search algorithms and user expectations evolve. Regularly updating and adding new content ensures your website remains relevant, authoritative, and responsive to the latest trends and search engine requirements.

  • Absolutely. Teamwork makes the dreamwork, right? Your insights, brand messaging, and industry or other specific requirements will be crucial to ensure the content creation process aligns with your business goals.

  • 60-days post implementation we provide detailed analytics and reporting to track key metrics like traffic, engagement, leads, and conversions. These insights show how content contributes to your bottom line, helping you see the value of your investment.

  • Not at all. Content is crucial for businesses of all sizes. Whether you're a small business or a large enterprise, a well-executed content strategy can help you reach your target audience, build brand awareness, and drive sales.

  • Lots of types! These include blog posts, articles, website copy, product descriptions, case studies, guides and more. Our goal is to produce content that aligns with your brand voice, engages your audience, and enhances your SEO efforts.

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